Depending on how it's handled, one crisis can make or break a company and its brand.
This provided the baptism for crisis PR. It was primarily during this series of episodes that MELODY’service gained valuable insight and strategies.
Through its discerning eye, the firm can pinpoint the crux of the challenge, create strategies to deal with all stakeholders who are vested in the firm, tailor an offensive, set up a mechanism for dealing with the media and serve as part of the troubleshooting team to help the firm navigate, weather and survive the media storm. MELODY'service has the wherewithal and skill to advise and guide the firm, government agency, educational institution, non-profit or individual. We provide a toolkit that is tailored to the unique dynamics of that crisis. This includes constructing letters, preparing clients to rebut fake news, setting up a mechanism for squashing rumors and creating a rapid response team that will push back and help minimize the blows. In essence, we achieve the right tone and the right balance to manage and to successfully navigate the crisis, so that your company does not suffer long-term consequences.
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